Socially Amplified Photo Booth Helps USCA Spread Awareness
For the 18th annual US Conference on AIDS, or the USCA, our team was fortunate to be a part of the great festivities. Taking place at the Hilton Bayfront in San Diego, the conference educates, trains, and brings awareness to the latest challenges of HIV and AIDS.
With thousands in attendance, from physicians, to policy makers, advocates, and health workers, Walgreens and Greater Than AIDS wanted to provide a fun, interactive, and social media photo activation to attendees. Our team setup the photo booth to snap pictures, capture emails, allow sharing to Facebook, Email, and SMS, and to print instant takeaways.
Custom prop signs were also used to write personalized messages and to spread awareness. By sharing the photos to social media, tens to hundreds of thousands potential impressions were gained. In addition, the attendees had a great time at the booth space, snapping hundreds of photos throughout the event.