Social Photo Kiosk On Board the #IMDboat at Comic Con
Comic Con 2016, another hugely popular turnout and another year that we were able to help activate on site… Our team has been inside the convention center, at local bars and restaurants, but this year had the unique opportunity to have our equipment on a yacht for IMDb.
The IMDb yacht, or #IMDboat, was a 3 story custom branded experience docked behind the convention center. Open to invited guests only, celebrity guests from “The Walking Dead,” “Vikings,”, “Ash vs Evil Dead,” “Agents of S.H.I.E.L.D,” and others showed up to the VIP location. Stars like Justin Timberlake, Anna Kendrick, and Danny Trejo were a few of many that appeared.
To help provide a social photo activation on board, our team helped setup a photo kiosk and banner backdrops on the first deck. The same level also had a refresh lounge, screening lounge, prop replicas, and was open to select fans.
Guests had the option to choose from multiple photo frames, custom replica props, and even cutouts of favorite characters to pose with. Instant prints provided a branded takeaway and guests could share their photos to Facebook/Twitter/Email/Text.
The Ash vs Evil Dead choice also had a custom filter added to the photos for an added effect. Fans on site had a great time interacting with the props and photo station, providing a memorable and shareable activation.
We had fun being part of another Comic Con in San Diego. If you’d like to see more regarding the IMDboat, visit IMDb to view more photos and posts!