Instagram Hashtag Print Station and Instagram Wall Invade The Sprite Corner

The Sprite Corner, opened in July on a street corner in New York City’s Nolita neighborhood, is a pop-up experience featuring Sprite branded colors, logos, and products.  Made to look like a store front bodega, the venue was created to inspire fans through a series of events over the summer.

To help further amplify the engagement for a Sunday event, we were called upon to provide our InstaBuzz kiosk print station to print out #ObeyYourThirst tagged photos on Instagram, and an Instagram feed to display the hashtagged posts.

Hip hop artists, movie directors, locals, and other fans have attended for the music, fashion, film, comedy, cooking, and overall experience the store is providing.

#ObeyYourThirst Instagram Wall

Fans who engaged on Instagram and posted to the hashtag could see their content on the Instagram wall screen and were able to print their takeaway from our kiosk. This brought the social and digital into the physical and created more brand awareness on site.

We were thrilled to be included as part of this project and are certain more fans will be enjoying their time spent at The Sprite Corner…