AI Photo Booth for WEAR by Erin Andrews at the Super Bowl NFL Experience

As NFL fans took over the Mandalay Bay Convention Center for Super Bowl LVIII, our AI photo booth could be found at the WEAR by Erin Andrews booth. The NFL Super Bowl fan experience offered attendees a chance to interact with their favorite brands, purchase products, run a 40-yard dash, get player autographs, and take photos with the Super Bowl trophy.

To help amplify their booth, the WEAR by Erin Andrews team reached out to us for help with incorporating a fun photo opportunity, or photo activation, throughout the week. With the goals of drawing visitors into the booth, capturing emails, and letting guests snap fun photos with Erin, we crafted a custom AI photo booth experience to help with this engagement.

The AI photo booth allowed guests to choose from four virtual, Super Bowl inspired scenes or backgrounds. From there, they could stand alongside Erin and snap their photo. Instant photo sharing also allowed the guests to email their keepsake to their phones.

   

The fully branded photo booth kiosk was custom wrapped or branded, allowing signage to attract guests into the booth. While they browsed the latest styles in female fan apparel, the AI photo booth kept them engaged, created a memorable experience, and amplified brand awareness.

Erin Andrews also stopped by to meet and greet fans, and loved taking photos with her team!

Looking for a custom photo activation in Las Vegas or for other events nationwide? Contact us today or call 800.714.2899, we specialize in AI photo booths and photo marketing engagements.