According to the PGA Show website, “The PGA Merchandise Show plays host to the biggest week of golf business with 1,100+ interactive exhibits by leading golf companies and brands, more than 41,000 of the most important people in golf and representation from all 50 U.S. states and 74 countries.” As part of the festivities, Adams Golf, a club manufacturer specializing in fitted clubs, called the Fonteco team to create buzz at various locations.
To begin, the Adams Golf team setup at the Orange County National for the PGA Show demo day. Our SocialBuzz photo kiosks were placed under tents next to the driving range. Golfers and fans were able to take, print, and share photos socially.
For the following few days, the Adams Golf team placed the social photo kiosks in various locations. One was placed to give fans an opportunity to pose with an Ernie Els and Adams Golf backdrop for increased brand exposure.