The 2013 Mr. Olympia competition, one of the largest bodybuilding events of the year, drew thousands of fitness fans from around the world to the Las Vegas Convention Center.  One of the larger exhibitors on the floor space, the Vitamin Shoppe, flexed its own muscles by utilizing our SocialBuzz social media photo kiosks to attract visitors to their space and to provide a very memorable takeaway.

Fans were able to use the custom muscle body suit and dumbbell props to pose and create a fun shot, as if they were Mr/Mrs. Olympia.  From there, photos were printed instantly and shared to Facebook, Twitter, Email, and text message.  The on site prints and digital tie in to social media provided the maximum # of impressions and branding.  In addition, multiple iPads were setup for email and data capture.  Throughout the weekend, thousands of emails and other data was captured…

mr olympia vitamin shoppe

photo activation at mr olympia