Social Photo Activation Brings Smiles to Fans at the 2016 Memphis Open

The 2016 Memphis Open, one of the longest-running American tournaments on the ATP World Tennis Tour and the only indoor ATP event in the United States, took place in early February. In order to assist one of the event’s platinum sponsors, Lexus, with engaging attendees on site, our team sent out one of our SocialBuzz Photo Kiosks and step and repeat banners.

Throughout the tournament, tennis fans gathered to watch their favorite players and enjoy the activities. As most attendees do, fans loved posing at the step and repeat banner to snap, print, and share their photo instantly to social media, email, and text.

Besides the digital copy that was shared, fans left with a branded takeaway to remember their time at the event. Overall, the tournament turnout was great and the local fans had an awesome time. We look forward to other tennis tournaments and sporting events and would love to be at the 2017 Memphis Open!