Instagram Printer Kiosk Helps Hulu Premiere Deadbeat

The show Deadbeat, a supernatural comedy and original program by Hulu, is set to premiere on the web April 9th.  To help spread the word on site and through social media, Hulu decided to launch the world premiere at SXSW on March 11.  In addition to that, a star studded party was held with actors from the show, such as Cat Deeley.

Photo opps consisted of a step and repeat backdrop and also user generated content from our InstaBuzz Instagram and Twitter Print Station.  Throughout the night, photos that used the #DeadbeatSXSW hashtag were displayed on our kiosk touchscreen and allowed guests to quickly print their branded takeaway.  With guests such as Cat Deeley and other influential contributors using the hashtag, over 3.5 million impressions were achieved in just 24 hours via Twitter and Instagram…


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